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Craig International Selected to Develop 189-Acre Mixed-Use Community in Denison

Summarized March 30, 2026
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Craig International, a McKinney-based developer, has won a competitive bid to transform 189 acres in Denison into a major mixed-use community project. The development will feature a diverse portfolio including retail, entertainment, multifamily residential, and office space, all designed around walkability principles that emphasize pedestrian-friendly infrastructure and accessibility. This project represents a significant strategic move for Craig International, as it's positioned to serve dual purposes: functioning as the gateway entrance to the Texoma region while simultaneously complementing the firm's much larger Preston Harbor development initiative. The Preston Harbor project itself is an ambitious $7 billion undertaking, making this Denison development a key component of Craig's broader vision for regional growth and mixed-use development in North Texas. By winning the competitive request for proposal process, Craig International beat out other developers to secure rights to what the company clearly views as a flagship project that will anchor economic activity in the area. The walkable, mixed-use model reflects broader industry trends toward creating vibrant communities that blend residential, commercial, and entertainment uses rather than traditional single-use zoning patterns.

Key Takeaways

  • Craig International won a competitive bid to develop a 189-acre mixed-use community in Denison, featuring retail, entertainment, residential, and office space in a walkable design.
  • The Denison project serves as the strategic gateway to the Texoma region while supporting Craig's much larger $7 billion Preston Harbor development.
  • Craig International secured the project through a competitive request for proposal process, suggesting multiple developers were interested in the opportunity.
  • The development emphasizes walkability as a core design principle, reflecting modern urban planning preferences for pedestrian-oriented communities.
  • The McKinney-based developer views this 189-acre project as critical infrastructure positioning it as the entrance to an entire regional market.
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